Website Tips

A good copy writer will be able to listen to your story, observe how you do business, listen to your goals and motivations, and write absolutely magical copy for your website. In my 10+ years in business, I never thought hiring a copy writer was *necessary* for my business. This past year I’ve experienced a […]

I’ve been designing Showit website templates for eight long years. My first few didn’t sell….at all. I think I went three years with just one sale….and I made the mistake of telling the customer she could pay half upfront and then paypal me the remaining balance a month later. Do you think she ever paid […]

Over the past ten years I’ve sold HUNDREDS of website templates, and believe me I’ve seen my fair share of poorly executed customizations out there. Over time I realized that all of the “bad” ones I’ve been seeing share many things in common…here’s the 5 most common mistakes I see! Not telling people where you’re […]

Unpopular opinion – Wedding photography blog posts can often feel stale and repetitive. While it’s useful to blog about your recent weddings and engagement sessions, if all you’re showing is past client work, you’re missing out on a major way to connect with your potential clients. Try some of these photography blog post ideas instead […]

I know it sounds crazy as a website designer to say that my outdated, “just ok” website was keeping me from making money, but it’s true. I was leaving money on the table. A few weeks ago I wrote a bit about my trip to Cabo San Lucas for Showit‘s first official Design Summit. The […]

There are hundreds of thousands of fonts available on the internet. Seriously. Some are free and can be used anywhere and everywhere. But some have been very carefully handcrafted by designers (these are usually the prettiest ones) and have to be purchased either directly from the creator or through a third party site the creator […]

Perfecting your business’s personal aesthetic through branding photography can be a challenge, but it’s easier than it seems! As a professional, you want your brand message to be clear throughout all of your visuals so that clients can recognize your brand right off the bat. Not sure how to get started creating a consistent brand […]

A brand bio is a concise, 2-3 sentence statement or paragraph that tells your website viewers who you are, what you do, and where you are located. It should be clear, straightforward, and easy to understand. Think of it as your “elevator pitch.” Bonus – now when people ask “what do you do?” at a […]

Tracking your website traffic is crucial to running a small business. Whether you are a brick and mortar business, service based business, or run an online storefront, you need to know where your traffic is coming from, what they are interested in, and what their browsing habits are. This will help you make intentional and […]

The Versatility of Showit as an Entrepreneur’s Website Template I’ve got to level with all of the creatives, entrepreneurs, photographers, and coaches out there for a second. If you don’t have full control over the functionality and appearance of your site, as well as the ability to update it however you want, whenever you want, […]