showit designer for wedding photographers

You’re doing everything you’re “supposed” to be doing to grow your business.

Your portfolio is beautiful, your website is live, your testimonials are impressive, you’re allll over Instagram: stories, reels, carousels, all of it. 

So why aren't you getting more inquiries?

“Is it my SEO?” you wonder. “Or maybe I’m not being clear enough? I don’t think it’s my photos… maybe it’s my design?”

You don’t know what the problem is — but I do.

Because I spent 6 years as a wedding photographer myself, I can tell you firsthand why you’re not getting more inquiries.

They can’t see YOU in your website. 

You’ve been so focused on making your website look like a professional wedding photographer’s website, that you’ve forgotten to make it YOURS.

Maybe you've been sticking to neutral colors, delicate fonts, and a particular aesthetic because that's what you've been told a “luxury wedding photography brand” is supposed to look like.

And, of course, there's nothing wrong with any of those choices — but if you're making them because you think that's what couples want to see, rather than because they actually reflect YOU and your style, you might be hiding the very things that would make someone want to book you.

Despite how it may seem, there isn’t ONE universal definition of luxury.

my approach →

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MEET the DESIGNER

Christina — Showit website designer and brand expert for photographers

Trusted by 1500+ creatives

I specialize in designing websites that make wedding photographers stand out.

Hi, I’m Christina — and I’m about to make you unforgettable. 

Anddd because I practice what I preach, here’s a peek into MY personality: you already know I’m a website designer and former wedding photographer, but I’m also a serial house-project starter, and lifelong creative based in my hometown of Buffalo, NY (Go Bills!) I’ve been running this little corner of the internet for almost 15 years, which still feels mildly insane to say out loud.

I’m happiest wandering around an old Buffalo neighborhood, repainting a room in my historic pre-Civil War house for the 100th time, or sitting at a boujee cocktail bar with a fancy drink, gabbing with my best friend. I will always choose the weird old thing over the shiny new one, can lose an embarrassing amount of time obsessing over a font, and still listen to the same emo bands I loved at 17.

let's work together
Your personality matters just as much as your style. 

So Don't be afraid to show it

You know better than anyone that your couples aren’t choosing their wedding photographer just based on their photos — they’re choosing the right person for their PERSONALITY, too, because they want someone they can be themselves with; someone who they’ll feel comfortable with on one of the biggest days of their lives.

And if your website is showing them the watered-down version, or the “professional” version, or the classic light gray version you built to “fit in” … they won’t ever see enough of YOU to choose you. 


View My Design Services
Corrin said,

"Truly, your work has changed my business, which changed my life."

I'm making $100k a year and working with my ideal client at every single wedding. This is truly the best investment I made for my business."

See how it works →

SHOWIT design SERVICES

Christina Laing — Showit website designer for wedding photographers

Showit Website Design

A one-of-a-kind Showit website, designed to showcase your style, attract premium clients, and elevate your brand.

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Shop our Showit Website Templates

Professionally designed Showit website templates to help you launch fast, book more clients, and grow your business.

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Years as a wedding photographer

I’m an OG — I’ve been a Showit Design Partner since the program began in 2014!

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Years      a Showit Design Partner
503+
SHOWIT templates sold since 2017

Yep, before I was a designer I photographed weddings, so I know the industry inside and out!

We had one of the top selling designs out of ALL Showit templates in 2020, 2021, 2022, and 2023!

"Working with Christina was such a dream!"

"She is excellent at understanding your vision and executing it 100 times better than you could ever imagine. I could not imagine working with anyone else, she is the best at what she does."

- Sophie Lindler

"Christina literally brought my vision to life."

"She put so much of my personality into the website. I don't know how she read my mind well enough to make something out of just a disorganized list of ideas I had in mind but damn did she deliver!"

- Victoria Saint Martin