Perfecting your business’s personal aesthetic through branding photography can be a challenge, but it’s easier than it seems! As a professional, you want your brand message to be clear throughout all of your visuals so that clients can recognize your brand right off the bat. Not sure how to get started creating a consistent brand […]

How to Write a Brand Bio for Photographers (And Where It Belongs On Your Site) A brand bio is a concise, 2-3 sentence statement or paragraph that tells your website viewers who you are, what you do, and where you are located. It should be clear, straightforward, and easy to understand. Think of it as […]

Tracking your website traffic is crucial to running a small business. Whether you are a brick and mortar business, service based business, or run an online storefront, you need to know where your traffic is coming from, what they are interested in, and what their browsing habits are. This will help you make intentional and […]

The Versatility of Showit as an Entrepreneur’s Website Template I’ve got to level with all of the creatives, entrepreneurs, photographers, and coaches out there for a second. If you don’t have full control over the functionality and appearance of your site, as well as the ability to update it however you want, whenever you want, […]

A few days ago I wrote a blog post about my old website. It was outdated, disjointed, confusing, and ultimately keeping me from making money. That alone should have been the slap in the face I needed to build a new website, but instead I kept on trying to move forward with the same site, […]

Yes, image selection is important, but did you know that the way you prepare your images for your website can make big difference in your SEO? Like, I mean….HUGE difference. Today I want to talk a little bit more about going the extra mile to REALLY jam pack your image files with as much SEO boosting […]

The number one website mistake made by creative entrepreneurs is….drumroll please…not listing your city/location on your website! I love working with local businesses, but 90% of the people that reach out to me for branding and design work never mention their city or state anywhere in their website copy. I can never tell where they’re […]

Go beyond the “highlight reel” Blog posts are a great way to show potential clients what a session/wedding day with you might look like from beginning to end. It gives you a chance to tell your (past) clients’ stories in an emotional, captivating way that then makes potential clients say “I want that!” It also […]

A logo is not one stand alone object. It is part of a larger whole, one piece that works along with your other visuals to create one cohesive brand. Logo design is almost like a mini branding package in itself. We offer three designs as part of logo design packages, because we know your needs […]

In Showit, the “SEO Description” box will provide the Alt Text for your image. This text is important for SEO as it helps determine the context and description of the image. Think of the SEO description as the words you would use to describe the image to a blind friend in as few words as […]