Whether you’re just starting out, or you’ve been in the biz for a few years, there are things worth it to invest in. They’ll help build longevity, scaleability and legitimacy. Take it from me, I waited a few years to invest in a few of these things, and hands down I wish I had done […]

A brand bio is a concise, 2-3 sentence statement or paragraph that tells your website viewers who you are, what you do, and where you are located. It should be clear, straightforward, and easy to understand. Think of it as your “elevator pitch.” Bonus – now when people ask “what do you do?” at a […]

Tracking your website traffic is crucial to running a small business. Whether you are a brick and mortar business, service based business, or run an online storefront, you need to know where your traffic is coming from, what they are interested in, and what their browsing habits are. This will help you make intentional and […]

Hello friends, happy almost weekend! Today I want to talk to the creatives, entrepreneurs, photographers, and coaches out there. How customizable is the website platform you’re using? If you don’t have full control over the functionality and appearance of your site, as well as the ability to update it however you want, whenever you want, […]

A few days ago I wrote a blog post about my old website. It was outdated, disjointed, confusing, and ultimately keeping me from making money. That alone should have been the slap in the face I needed to build a new website, but instead I kept on trying to move forward with the same site, […]

I know it sounds crazy as a website designer to say that my outdated, “just ok” website was keeping me from making money, but it’s true. I was leaving money on the table. A few weeks ago I wrote a bit about my trip to Cabo San Lucas for Showit‘s first official Design Summit. The […]

Yes, image selection is important, but did you know that the way you prepare your images for your website can make big difference in your SEO? Like, I mean….HUGE difference. Today I want to talk a little bit more about going the extra mile to REALLY jam pack your image files with as much SEO boosting […]

2020. Where to begin? Until this year, my business has been 80% custom branding/website design, and 20% has come from template sales. When Covid hit, my world was turned upsidedown. I was FLOODED with inquiries from current, past, and prospective clients, all looking to update their site or get something up and running to maintain […]

Last week we celebrated the launch of our most recent branding and website project for Phoebe Jane Photography. The branding was entirely custom, and the website is a combination of our Dakota and Bailey templates. Phoebe’s brand is light, fresh, and delicate, while her photographic style is deep and moody. Our goal was to marry […]

Today we’re thrilled to announce the launch of Vow To Wander! Maria is one of our most loyal repeat clients. We launched her first photography website in 2018…she was young, energetic, and had a hunger for adventure weddings. Over the years she has refined her craft, narrowed her target audience, renamed her business, rebranded, and […]